[talks] Princeton ACM/IEEE-CS April meeting

Nicole E. Wagenblast nwagenbl at CS.Princeton.EDU
Tue Mar 22 09:15:16 EDT 2016

The New ABCs of Research: Achieving Breakthrough Collaborations 
Thursday, April 21, 2016, 8:00pm 
Refreshments and networking at 7:30pm 
Computer Science 105 

How should we organize research programs in computer science and technology? Research helps us 
produce innovative new products (the next iPhone), and research also delivers “foundational 
theories” (new algorithms and supporting technologies). 

Solving the immense problems of the 21st century will require ambitious research teams that are 
skilled at producing practical solutions and foundational theories simultaneously – that is the ABC 
Principle: Applied & Basic Combined. Then these research teams can deliver high-impact outcomes 
by applying the SED Principle: Blend Science, Engineering and Design Thinking, which encourages 
use of the methods from all three disciplines. These guiding principles (ABC & SED) are meant to 
replace Vannevar Bush’s flawed linear model from 1945 that has misled researchers for 70+ years. 
These new guiding principles will enable students, faculty, business leaders, and government policy 
makers to accelerate discovery and innovation. The examples in the talk will emphasize how these 
guiding principles can be applied to reinvigorate computing research. 

Ben Shneiderman (http://www.cs.umd.edu/~ben) is a Distinguished University Professor in the 
Department of Computer Science at the University of Maryland. He is also the Founding Director 
(1983-2000) of the Human-Computer Interaction Laboratory (http://www.cs.umd.edu/hcil/), and a 
Member of the University of Maryland Institute for Advanced Computer Studies (UMIACS). He is 
a Fellow of the AAAS, ACM, IEEE, and NAI, and a Member of the National Academy of 
Engineering, in recognition of his pioneering contributions to human-computer interaction and 
information visualization. His contributions include the direct manipulation concept, clickable 
highlighted web-links, touchscreen keyboards, dynamic query sliders for Spotfire, development of 
treemaps, novel network visualizations for NodeXL, and temporal event sequence analysis for 
electronic health records. 

Ben is the co-author with Catherine Plaisant of Designing the User Interface: Strategies for Effective 
Human-Computer Interaction (6th ed., 2016). His book Leonardo’s Laptop (MIT Press) won the 
IEEE book award for Distinguished Literary Contribution. Shneiderman’s latest book is The New 
ABCs of Research: Achieving Breakthrough Collaborations (Oxford, February 2016). 

Information: Dennis Mancl (908) 285-1066 
On-line info: http://PrincetonACM.acm.org 

All Princeton ACM / IEEE-CS meetings are open to the public. Students and their parents are welcome. There is 
no admission charge, and refreshments are served. 

A pre-meeting dinner is held at 6:00 p.m. at Ruby Tuesday’s Restaurant on Route 1. Please send email to 
princetonacm at gmail.com in advance if you plan to attend the dinner. 

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